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Saturday, October 1, 2011

Google opens its first retail store, located in London


Watching how Apple has made such a big success of its retail stores, it appears that Google now wants a piece of the action.

The Internet giant has taken over 285 square feet of space inside a computer store in central London, though it’ll only be there until Christmas.

The Chrome Zone store opened for business on Friday inside a PC World store on Tottenham Court Road and, according to an Evening Standard report, “only sells Google’s Chromebook laptop and a few accessories such as headphones.”

Its opening was, by all accounts, a low key affair, and certainly a far cry from the commotion usually associated with the opening of Apple stores.

Google UK’s head of consumer marketing Arvind Desikan told the Standard: “It is our first foray into physical retail. This is a new channel for us and it’s still very, very early days. It’s something Google is going to play with and see where it leads.”

Desikan went on to say that the Chrome Zone would give consumers a chance to try out a Chromebook for themselves and help them better understand what the device is all about. Up until now UK consumers could only buy the Chromebook online, so Google will be hoping that giving people the opportunity to get hands-on with the machine will boost sales.

A post on the company’s Chrome blog by Google product marketing manager Laura Thompson said: “Many things in life, like football and rock music, are best experienced in person. Chromebooks are no exception.”

Google’s Chromebooks, which launched in June this year, are supposed to offer users a quicker, simpler and more secure computer experience. The laptops have no hard drive, and all software and data is stored in the cloud – so an Internet connection is essential for its operation.

A second Chrome Zone is set to open in a major shopping mall close to London next week, with more stores planned for other countries in the coming months.

Commenting on the new store, a spokeswoman told the Standard: “We’ve put a lot of effort into making it feel welcoming, homely and, dare I say it, ‘Googley’.”

Reebok to pay $25 mln for toning shoe claims



WASHINGTON (Reuters) - Reebok International Ltd has agreed to pay $25 million to settle charges that it made unsupported claims that its "toning shoes" help wearers get fit faster, the U.S. Federal Trade Commission said on Wednesday.
The money will go toward consumer refunds.
Reebok advertisements said the shoes strengthened hamstrings and calves by up to 11 percent more than regular sneakers, and toned the buttocks up to 28 percent more, the FTC said.
"To its credit, Reebok pulled these ads sometime in the middle of our investigation," David Vladeck, head of the FTC's Consumer Protection Bureau.
Toning shoes are designed to be slightly unstable. Manufacturers say the instability requires the wearer to work harder, thus strengthening muscles.
"We did get consumer complaints. We watch TV. We read the newspapers," said Vladeck. "There is no such thing as a no-work, no-sweat way to a fit and healthy body."
Adidas, which owns Reebok, said it disagreed with the FTC and stood behind the shoes.
"The (FTC) allegations suggested that the testing we conducted did not substantiate certain claims used in the advertising of our EasyTone line of products," Adidas said in a statement. "In order to avoid a protracted legal battle, Reebok has chosen to settle with the FTC. Settling does not mean we agreed with the FTC's allegations; we do not."
The company added: "We stand behind our EasyTone technology -- the first shoe in the toning category that was inspired by balance-ball training."
Reebok brought out a toning shoe in early 2009 and has sold "millions" of pairs in the United States, said Katja Schreiber, an Adidas spokeswoman in a telephone interview from Adidas offices near Nuremberg, Germany. She declined to be more specific about sales.
Despite the Adidas statement, much of Reebok's advertising has already changed, and other changes are coming, said Dan Sarro, a Reebok spokesman.
A variety of companies advertise toning shoes, including New Balance, Skechers, Ryka and Avia. The shoes range in price from $12 to nearly $300.
Jaime Bianchi, an expert in consumer class-action lawsuits with the law firm White & Case, said these other manufacturers could become targets of the FTC if their advertising makes unsubstantiated claims.
"They normally go after the biggest player and work down," said Bianchi.
Skechers said in an August filing with the Securities and Exchange Commission that the FTC was looking at its advertisements for its Shape-ups and other toning shoes.
Private lawsuits alleging deceptive advertising have been filed against Skechers, New Balance and Reebok.
News from - http://in.finance.yahoo.com/news/Reebok-pay-25-mln-toning-shoe-reuters-3544367278.html

Kapil blasts Tendulkar's 100th ton hype


New Delhi, (AFP): Former India great Kapil Dev has slammed the media's obsession with Sachin Tendulkar achieving 100 international centuries, saying the focus should be on the team's performances.

During India's recent tour of England, speculation reached fever pitch about Tendulkar reaching the landmark figure. But the star failed to fulfil his fans' hopes and was left stranded on 99 hundreds - 51 in Tests and 48 in one-day internationals.

India were blanked 4-0 in the Test series, conceding their number-one ranking to the hosts, and also lost the one-dayers 3-0. "You seem more keen about Sachin's 99 hundreds and not about how we are going to win the next series," Kapil said while delivering the Dilip Sardesai lecture in memory of the former Test batsman in Mumbai on Thursday.

"I am not saying don't give credit to individual performances, but the country should come first. Everyone knows Sachin has 99 centuries, but how many know which of those have ended in victories? Out of Sachin's 99 hundreds, 60 have ended in wins. If anyone reports that I'll be happy. We have to change our mindset. If we lose the match, what's the use of statistics? To hell with that!"

Kapil, 52, regarded as one of the best all-rounders of his era, claimed a then-world record 434 Test wickets, besides taking 253 one-day wickets, before quitting the game in 1994. He also scored 5,248 runs in Tests and 3,783 in one-dayers.

Kapil, who became India's first World Cup-winning captain in 1983, also blamed tight scheduling for the team's disastrous show in England. The Indian players figured in the lucrative Twenty20 Indian Premier League (IPL) a few days after winning the World Cup in April before leaving for the West Indies and England tours.

"The players did not get time to unwind and enjoy their World Cup victory. They had worked four years for it. But they just got four days before the IPL began," Kapil said.

"They should have got more time to enjoy the moment. If you don't give time to unwind, you lose the passion to play. That's what happened in England." Kapil also wanted players to be paid more for representing the country than their IPL franchises. How can you give more money to play for a club and not for playing for the country?" he said.

Kapil, who played 131 Tests and 225 one-dayers over a 16-year career, wanted the burden on seamers to be reduced in order to avoid injuries, like the ones to current spearheads Zaheer Khan, Ishant Sharma and Munaf Patel.

"The cricket board should understand how much burden the fast bowlers can take," he said. "They can't bowl for 365 days."

News from - http://cricket.yahoo.com/cricket/news/article?id=item/2.0/-/story/cricket.yahoonews.com/kapil-blasts-tendulkars-100th-ton-hype-20110930/

Friday, September 30, 2011

Easier Ways To Lose Weight



With all the weighing, measuring, and calorie totaling, dropping a few pounds can seem as mind-bending as high school calculus. But it doesn't have to be. "Of course calories count," says Dawn Jackson Blatner, R.D., a spokesperson for the American Dietetic Association, "but there are plenty of ways to cut them without a math Ph.D." In fact, some simple lifestyle changes are often more effective for weight-loss success than obsessive number crunching. Follow these four strategies and the only figure you'll be thinking about is the smokin' one in the mirror.

Instead of  Counting Calories. . .

Try Joining a Club.  Here's why: Keeping a running total is a little like guessing how many jelly beans are in a Mason jar. According to a 2006 study published in the Annals of Internal Medicine, Americans--even those who are at a healthy weight-­-consistently lowball the number of calories in large fast-food meals by up to 38 percent.

For portion control without the decimal points, sign up for a delivery service like DeliciouslyYours (ediets.com) or Health Management Resources (hmrprogram.com). They deliver meals in just-right sizes to your doorstep each week. And the foods they consist of are usually high in fiber and protein, so you won't feel deprived, says Anne Fletcher, R.D., author of Thin for Life.

Another, er, plus: The smaller portions train you to recognize proper serving sizes, so you'll make smarter choices when the prepackaged food  is out of reach. You can enroll in a meal-delivery service for $12 to $20 a day; there are good options in the freezer aisle too, says Elisa Zied, R.D., author of So What Can I Eat?! Look for frozen meals that have less than 500 calories and have at least four grams of fiber, no more than 15 grams of fat (fewer than three grams saturated and no trans fat), and fewer than 700 milligrams of sodium.

Instead of Eating By Food Ratios . . .  

Try Eye-balling Labels.  Here's why: If diets like the Zone, Atkins, or South Beach didn't work for you, it may not be because you couldn't give up bagels. It could be because you're too damn busy to bother updating percentages and ratios at every meal. If you don't have Rain Man keeping tabs on your meals, try this instead: Take 15 seconds to scan food labels for key ingredients. According to a 2007 report by the USDA Economic Research Service, we spend an average of 30 percent of our annual grocery bill on foods such as muffins, cakes, cupcakes, cookies, crackers, ice cream, candy, soda, and doughnuts--foods whose ingredients lists have sugar at or near the top. It's a pretty big duh that sweeteners jack up calories, but they also take your blood sugar on a roller-coaster ride that lands you right back at the fridge. We call it the theory of "calories in, calories in."

End the snacking madness by making natural, whole foods the bulk of your diet. That includes fruits, veggies, and lean meats such as chicken, turkey, flank steak, pork chops, and fish, plus these foods that burn fat. And when stocking up on packaged foods, choose ones "that list whole foods, such as whole-wheat flour, oats, peanuts, and real fruit, in the first line of ingredients," Zied says. That's your clue that a food is lower in calories and higher in fiber and protein than one with a lot of high-fructose corn syrup, sugar, molasses, or even honey.

Instead of 30 minutes on the Treadmill . . .

Try Pumping Up to Scale Down.  Here's why: According to a recent review by a Duke University medical research­er, treadmill displays inflate the number of calories you burn by 10 to 15 percent. The study also found that 20 percent of us reward ourselves after exercise by eating as many calories as we worked off--and that we're less inclined to get physical after a strenuous workout for two to six hours. That's when we'll veg out on the couch instead of do housework.

A more efficient way to counteract dessert is to pump iron.  Though cardio torches more calories minute-for-minute than lifting, weight training keeps your internal furnace going long after you put down the dumbbells. A study in the journal Medicine & Science in Sports & Exercise found that after six months of lifting weights three days a week, subjects increased their resting metabolic rate (that's the number of calories you burn just sitting on your butt) by 7 percent. To squeeze the most out of every curl and squat, speed it up: Another study in the same ­journal found that lifting quickly (for example, during a squat, lowering for two seconds, then coming up as fast as you can) fries calories 11 percent faster than lifting slowly. Researchers think the explosive movements create more calorie-melting muscle contractions.


Instead of Measuring Each Bite . . .

Try Enjoying Each Bite.  Here's why:   Being a slave to your kitchen scale won't make the one in your bathroom budge faster. A 2007 study in the American Journal of Clinical Nutrition confirmed that it is possible to eat more and slim down.  The study compared weight loss in two groups of obese women. All of them were told to eat a reduced-fat diet, but one group was also instructed to consume a lot of water-rich foods, like soups, fruits, and vegetables. That group ate 25 percent more food by volume but lost more weight (an average of 17.5 pounds versus 14). How? They were eating fewer calories, but were still satisfied, thanks to the foods' high water content. "Physical activity was the same in both groups, so if the people in one group lost more, they had to have eaten fewer calories," says lead study author Barbara Rolls, Ph.D.

Instead of measuring your meals, try a more measured approach to eating. It takes your brain 12 to 15 minutes to receive the signal that your stomach is at max capacity, so wait for it. If you pause between bites, chances are you'll get that signal before you've scarfed down seconds. Don't have that kind of self-control? Choose foods that are impossible to bolt down: produce you have to peel, nuts in the shell, and spicy foods.

Tell Us: What are your go-to tricks for slimming down?


News from - http://shine.yahoo.com/channel/health/easier-ways-to-lose-weight-2572067/

7 Surprising Health Benefits of Honey

September is almost over, but guess what? It's National Honey Month! Which means you still have a day and a half to indulge in the sweet stuff without the guilt.

And here's even more incentive to join the national celebration: Not only does honey make your tea taste better, it's also a natural way to sweeten and enhance the flavor of foods (Michelle Obama keeps a honey beehive in the White House garden!). It also helps take the edge off a Sunday morning hangover, or so we hear, and may even combat cancer.

To comb even more super-sweet facts about honey, we spoke to Willow Jarosh and Stephanie Clarke, contributing editors at SELF and co-founders of C&J Nutrition.

Related: 20 Superfoods for Weight Loss

1. It may help beat hangovers
Fructose speeds up the oxidation of alcohol in the liver. Honey is roughly equal parts glucose and fructose, so it has the potential to cause this reaction. However, studies that looked at honey's ability to increase alcohol metabolism are using about 2 ounces of honey (8 tablespoons) per 25 grams of alcohol, which would be about 480 calories worth of honey. We wouldn't recommend consuming that many calories worth of honey in one day.

2. It contains antioxidants
Some types of honey have been found to contain antioxidants (the darker the honey the more antioxidants it typically contains), which can help fight cell damage that may increase the risk for diseases like cancer, heart disease, etc. However, in order to really pack an antioxidant punch, you'd have to consume more than a teaspoon or two of honey; the American Heart Association recommends that most women consume no more than 25 grams or (6 teaspoons) of total added sugar per day (that's about 100 calories worth). While a teaspoon used here and there can provide a small antioxidant bonus, we'd recommend getting antioxidants from more nutritious sources, like fruits and veggies.

3. It may help fight cancer
Preliminary studies on mice show that some types of honey may inhibit cancer cell growth. So far, studies have only been done in mice, so that can't be translated with certainty to humans.

See Also: How Jennifer Hudson Lost 80 Pounds

4. It may help heal your cuts and burns
Some research shows that the topical application of honey on minor to moderate wounds may speed up healing.

5. It may ease coughs
Small studies found that children's coughs decreased with given honey.

6. It's sweeter than sugar
Per teaspoon, honey contains 20 calories, 5 grams of sugar and no fat. Granulated sugar has 15 calories, 4 grams of sugar and no fat per teaspoon. Honey is slightly sweeter, so you can use a bit less -- so the calories probably are about equivalent to granulated sugar when you account for using less honey.

7. It may help with weight control
We almost always recommend that people buy the plain version of foods and sweeten them themselves using a natural sweetener, so they're able to control the amount of added sugar. But be sure to consume no more than 6 teaspoons (2 tablespoons) of honey per day, and that's if it's the ONLY added sugar you're eating. If you're getting sugar from other sources, make sure your total sugar intake does not top 6 teaspoons.



News from - http://shine.yahoo.com/channel/health/7-surprising-health-benefits-of-honey-2572316/